I was talking to my fiance last night and she asked why there are new cars every year.  She meant what is the same car re-released every year as basically the same car with a new year in front of it.

If you think about it, this is really quite amazing.  The entire automotive industry is based around what year a car was produced.

Then I starting give this more thought and I wonder why computers aren’t the same way.  A computer lasts, or should last, roughly as long as most people keep a car.  That’s 3 to 5 years, give or take.

The customers that I have which adopted the 3 to 5 year rotation enjoy the least computer problems.  They are taking proactive measures to ensure that their business is always running smoothly and the rewards are massive.

It is, sometimes, very difficult for businesses to put a price on loss of productivity.  They don’t know what an hour of downtime costs them.  Or what an hour of downtime of just one person or a single department costs them.  However, they should spend the time and figure this out.  For most, the cost of a new computer every few years is one of the smallest expenses one could think of.  But costs are costs and it just isn’t viewed this way…yet.

So, to all the major computer manufacturers out there, here is my suggestion.  Start dating computers just like cars.  Right in the title.  Not only will you enjoy the same genius marketing benefits that automotive manufacturers have, but you will help solidify all aspects of the computer industry.

It’s a simple win-win.

Zachary M. Morvik

If you have never heard of GrandCentral, you definitely need to go check it out.

www.grancentral.com

They were great before Google bought them.  In time they will be as unstoppable as many other Google services.

You basically get a phone number and they will forward that number to multiple other numbers or take voicemail…FREE of charge.  In addition some of the features include screening callers, listen to them leaving a message and jump in if desired, save calll recordings with the push of a button, block callers, ringtones, personal greetings, CallSwitch (very cool), and more.

With CallSwitch, you can change phones without dropping the call. Let’s say you take a call on your cell phone, but you would really rather use your office or home office phone.  No problem, CallSwitch will make the change and your caller will never even know it.

-Zachary M. Morvik

My new product, Domeas, will be released later tonight. All of my product releases are offered to my blog readers and list subscribers at a substantial discount during the initial launch. This is a time-sensitive offer that will not be extended for anyone under any circumstances. Domeas will be released with a 36 hour special price. If you would like to be notified as soon as this product is available, just signup over there on the right!

-Zachary M. Morvik

I have a few basic templates laying around and even a few tools that I have written that may be of interest to some.

Are these items that you would be interested in? Let me know!

-Zachary M. Morvik

My name is Zachary Morvik.

I have finally jumped on the blog bandwagon. I’ll be posting here regularly, so check back often. I will be releasing a few software products in the coming weeks that computer service consultants should find useful!

-Zachary M. Morvik