Have you heard that the US is entering a recession? Silly question, right?

What analysts have also said is that while the US is in a recession, there are certain industries that will be, largely, unaffected. The computer service business is one such industry. Companies need computer services. Recession or not, computers will break. They will need repairs and they will need upgrades to some degree. Backups still need to happen, SPAM still needs to be taken care, etc.

One of the great things about the computer service business is that, fundamentally, businesses need computers. Companies can cut back on a number of things, but the needs of computers can’t be overlooked. This is reassuring to those in the computer service business, but remember that the customers are now a little more price aware. In most markets, computer services are very competitive. Have you looked in the yellow pages recently? Dozens of competitors would not be surprising.

Take comfort in knowing that this industry is poised to do well, but don’t think it will be a free ticket.

Zachary M. Morvik